Water Pik Inc. News and Press
Water Pik, Inc. Celebrates 50 Years of Innovation for Healthy Families
In their 50th year, the American Company Continues Their Steadfast Commitment to Their Engineering Roots
Fort Collins- January 18, 2011- Water Pik, Inc., a leader in developing personal and oral healthcare products, celebrates their 50th Anniversary of innovation for healthy families. Since 1962, Water Pik has been committed to pioneering stylish, high-value products that enhance health and wellness. Water Pik has developed and introduced many products that are considered the first of their kind and have led to the formation of new categories, including the Waterpik® Water Flosser and pulsating shower massage.
"It all started 50 years ago with the Dental Water Jet, (now known as the Water Flosser) an innovation ahead of its time and a product that 50 years later still continues to be one of the leading products in the market." said Richard Bisson, President and CEO, Water Pik, Inc. "Our goal at Water Pik has been to expand our expertise, and build upon our engineering roots to continue to increase our leading brand market share positions, both now and in the future."
Water Pik also leads the showers category thanks to their innovative shower massage product that was invented in 1973. The brand now includes the luxury and eco-safe lines of EasySelect® and EcoFlow® showerheads. Their patented OptiFlow® technology, delivers 30% more water force than other showerheads, delivering a consistent flow rate- even at low water pressures. Their EcoFlow® line of green, water-saving, low-flow hand-held and fixed mount shower options, have all received the Environmental Protection Agency's WaterSense Seal. Most recently, Water Pik launched their line of Waterpik® SinuSense™ sinus health products and the first- ever battery operated Water Pulsator that help consumers live and breathe better.
Water Pik, Inc. was started in 1962 by a dentist and an engineer who saw a need for a product that would eventually become a household name. With hard work and dedication they received their first patent, and soon after their oral care devices could be found in drug and mass merchandise stores everywhere. Today's Waterpik® Water Flosser has been thoroughly updated, and is now recommended by the vast majority of U.S. dental professionals as an easy and more effective way to floss. Since its humble beginnings, Water Pik has maintained a steadfast commitment to innovation, health and wellness, and sustainability. Over the last 50 years, Water Pik has acquired over 500 patents, and has been recognized for award-winning design and technology.
In celebration of this anniversary, from January 18th-31st, Water Pik will be giving away 5 products every day. Winners may select the product they wish to receive, which includes the Ultra Water Flosser, the Water Flosser For Kids, the Traveler™ Water Flosser, EasySelect® or EcoFlow® showerheads, or the Water Pulsator. For complete instructions on how to enter the contest and to read more about Waterpik® products, please visit Waterpik.com.
About Water Pik, Inc.
Water Pik, Inc. is a leading developer, manufacturer and marketer of innovative personal healthcare products sold under the Waterpik® brand name. The Company's products are sold through a variety of channels, including mass-merchandisers, drug store chains and specialty retailers. Headquartered in Fort Collins, CO, the Company operates facilities in the United States, Canada and the United Kingdom. For more information, visit the Water Pik, Inc. Web site at www.waterpik.com.