Water Pik Inc. News and Press
Water Pik, Inc. Announces New Space Efficient Waterpik® Traveler™ Water Flosser
New Model is Ideal for Smaller Bathrooms and Travel
FORT COLLINS, Colo. (November 15, 2011) – Water Pik, Inc., a leading developer and manufacturer of innovative oral healthcare products, today announced the launch of the new Waterpik® Traveler™, which is being unveiled at the annual American Academy of Periodontology Meeting in Miami, Fl. Fifty percent smaller than other models, and with global voltage compatibility, the Waterpik® Traveler™ unit is perfect for travel anywhere and for those who have limited counter space.
In response to consumer need for a travel-ready Waterpik® product, the Waterpik® Traveler™ provides the same performance as larger models, in an easy-to-pack travel size unit. The Waterpik® Traveler™ utilizes pulsating water to clean deep between teeth and below the gumline where traditional brushing and flossing cannot reach, and it is clinically proven to be two times more effective than traditional string floss.
"Now consumers have the ability to Water Floss when they travel," says Jay McCulloch, Vice President of Marketing for Oral Care Products, at Water Pik, Inc. "Advanced technology allows us to deliver Waterpik's clinically-proven performance in a smaller size, making it ideal for travel and smaller bathrooms."
The Waterpik® Traveler™ is quiet and energy efficient, and can be used in any country around the world. It features 60 seconds of water capacity, includes a compactable reservoir, and comes with a premium soft-sided travel case. Its small size and unique case make the Traveler™ ideal for travel and for those consumers who have limited counter space or would like to store their Water Flosser unit between uses. The Waterpik Traveler™ features four unique tips to create a customized experience, including the Classic Jet Tip, Plaque Seeker™ Tip, Orthodontic Tip and the Tongue Cleaner.
For more information on Waterpik® oral health products and clinical research studies, visit waterpik.com.
About Water Pik, Inc.
Water Pik is a leading developer, manufacturer and marketer of innovative personal healthcare products sold under the Waterpik® brand name. The Company has developed and introduced many products that are considered the first of their kind and have led to the formation of new markets, including the Water Flosser, and the pulsating shower massage. The Waterpik® brand is one of the most trusted oral health brands of dental professionals throughout the world. The Company's products are sold through a variety of channels, including mass merchandisers, drug store chains and specialty retailers. Headquartered in Fort Collins, CO, the Company operates facilities in the United States, Canada and the United Kingdom. For more information, visit the Water Pik, Inc. website at waterpik.com. Water Pik can also be found on Facebook and Twitter.