Water Pik Introduces its Newest Shower Head Innovation With SprayShaper™

New Waterpik® SprayShaper™ Shower Head Delivers a Shower Experience Like Never Before With Six Customizable Coverage Options

FORT COLLINS, Colo. () Today, Water Pik, Inc., the leader in replacement shower heads, introduced its newest innovation in the category with the SprayShaper™ shower head. With a unique movable panel design unlike any shower head on the market, SprayShaper™ puts the therapeutic power of water at the consumers command, allowing for completely customizable coverage.

A simple adjustment of the innovative SprayShaper™ panels allows the user to shape the spray to fit their individual needs, while delivering a power performance. Its distinctive design allows the panels to move outward for a broad full body coverage or inward for a concentrated PowerSpray™ to rinse shampoo out of hair. Plus, move the panels up or down to redirect spray higher or lower on the body. For additional customization options, the SprayShaper™ shower head features five more spray settings including pulsating massage and mist.

“With our deep commitment to research and development, Waterpik® shower heads meet consumer needs like nothing on the market and the SprayShaper™ continues our tradition of innovation,” said Water Pik, Inc. President and CEO, Richard Bisson. “From The Original Shower Massage® to today’s full product line, Waterpik® shower heads deliver a superior shower experience.”

In development, Water Pik uncovered a need for consumers to experience both a powerful and customizable shower. Engineered with Waterpik® OptiFLOW® technology, the SprayShaper™ shower head can improve water force up to 30 percent. As with all Waterpik® shower heads, the same quick and easy installation process means anyone can enjoy the one-of-a-kind SprayShaper™ shower experience in just five minutes.

Available now exclusively at The Home Depot® and HomeDepot.com, the SprayShaper™ shower head retails for $59 (chrome handheld) or $49 (chrome fixed mount). To learn more about Waterpik® and SprayShaper™ shower heads, visit Waterpik.com. Make sure to follow the conversation on Twitter at Waterpik Showers Twitter handle and with #SprayShaper.

About Water Pik, Inc.

Water Pik is a leading developer, manufacturer and marketer of innovative personal healthcare products sold under the Waterpik® brand name. The Company has developed and introduced many products that are considered the first of their kind and have led to the formation of new markets, including the pulsating shower massage. Waterpik® shower heads are sold through a variety of channels, including mass-merchandisers, DIY and specialty retailers. Headquartered in Fort Collins, CO, the Company operates facilities in the United States, Canada and the United Kingdom. For more information, visit the Water Pik, Inc. Web site at www.waterpik.com.